Episode 168 |

Outside-The-Box Tax Strategies with Mike Packman

The best time to plant an oak tree was twenty years ago. The second-best time is now. Tax planning is like that. We're already at the tail-end of the year and now is the time to figure out how to shelter your hard-earned money from taxes. January 1st will be too late. No one gets excited about doing their taxes, but this episode number 168 is going to be very exciting because it will reveal tax strategies that you've never heard of but that you're going to want to hear. You'll learn how to defer and reduce your taxes with the help of our guest, Mike Packman. Mike has a long history in the finance industry and is the Founder of Keystone National Properties, a contributor to New York Real Estate Journal, Chairman of the C-Suite Network Specialty Tax Council and the Cofounder of Bundlefi. Get ready to kick back and settle in as Mike shares some outside-the-box tax strategies. All the standard disclaimers apply. Your mileage will vary. This episode should not be considered financial advice. Consult your accountant and attorney before making investment decisions.

Episode 167 |

Painful Lessons Growing an 8 Figure Business with Rand Fishkin

Imagine the euphoria of learning that an investor is willing to bet $20 million on your company. Then imagine the stress that sets in after you realized what you’ve just signed up for. After all, that investor is expecting you to quadruple their money. My guest on this episode has been there. He not only lived to tell the tale, but he also wrote a book about it. Rand Fishkin is the author of Lost and Founder, which charts to rise on his multimillion-dollar company Moz and his rocky dealings with venture capitalists along the way. Rand is my co-author on The Art of SEO, which is considered to be the bible on search engine optimization. Back in 2009, that book put me on the map and I'm forever grateful for our collaboration. If you've ever considered growing your business or courting investors stick around. You're about to learn some valuable advice and uncomfortable truths you won't get from anywhere else.

Episode 165 |

Breaking The Mentality Of Scarcity with Sharon Lechter

Two books have had a profound impact on my life: Rich Dad Poor Dad and Outwitting the Devil. There are more than that, but these two are particularly pertinent to this episode. The authors of these two books, Robert Kiyosaki and Napoleon Hill respectively, have become household names but someone else had a hand in both books and she doesn't get the limelight. Her name is Sharon Lechter and she's our guest in this episode number 165. Sharon is an entrepreneur, author, philanthropist, international speaker and licensed CPA. She's regarded as a global expert on financial literacy. She served as a national spokeswoman and presidential advisor on the topic. She co-authored Rich Dad Poor Dad with Robert Kiyosaki and edited Napoleon Hill's Outwitting the Devil, which incidentally sat for 70 years without getting published. Both books have been pivotal in my life and you're about to learn why.

Episode 163 |

Elevate Your Market and Your Marketing with the Legendary Jay Abraham

It was back in the mid ‘90s where I had first heard of the marketing legend, Jay Abraham. I never would have imagined for my life that I would eventually count Jay as a friend and yet here we are. I’m so grateful that he has joined me on this episode of The Optimized Geek. He’s been on Marketing Speak twice. Once where I interviewed him and once where he interviewed me about SEO. Those are definitely great episodes you should definitely check out. Jay is known as the $21.7 billion man because that’s how much he has generated for his clients. He is the quintessential marketing guru and a prolific author. He has authored a dozen books including Getting Everything You Can Out of All You’ve Got, The Sticking Point Solution and Recession Proofing Your Business, which had a $1,000 price tag when it first came out. It sold out the printing in two weeks. It was, at the time, one of the most expensive books available. Jay also counsels business gurus like Tony Robbins and Daymond John, the Shark from Shark Tank. Here’s episode number 163 with Jay Abraham.

Episode 156 |

Going Global, Cashing Out, and Starting Anew with Elisa Camahort Page

Anytime I can sit down and learn from someone who has built up a business from nothing and then sold it for a number well into the eight figures, I snap up that opportunity. Our guest in this episode number 156 isn’t just successful in business. She’s also a world-changer. I’m so excited to invite on to the show Elisa Camahort Page, known as the Co-Founder and COO of scrappy-startup-turned-global women’s media company, BlogHer Inc. Elisa’s debut book on everyday activism, Road Map for Revolutionaries, is coming out. She also consults with entrepreneurs, thought leaders and organizations to take big ideas to the next level, integrate their values into their brands and complete their narratives.